Office of Communications
What We Do…
The Office of Communications prepares the College’s marketing materials. It provides comprehensive publications services, from concept development to final print production.
It is most efficient to contact the publications staff for an intake meeting as early in the planning process as possible. We will work with your idea to identify the audience you want to reach, establish communication objectives, and prepare an appropriate project plan.
Publications to market Knox programs must be consistent with the general messaging and emphasis of the institution, factually and grammatically accurate, and consistent with the graphic design and writing style standards of Knox College.
How We Can Help You…
Publications staff can assist with all aspects of the production process:
- Project planning
- Layout & Design
- Print production
Any project that will require the services of a print vendor must be coordinated
with the Publications staff.
How You Can Help Us…
The most efficient way to ensure a quality, on-time publication is to have an intake meeting with the publications staff. Brainstorming with publications staff to establish objectives, responsibilities, and timelines will ensure that all parties have an accurate, shared understanding of the publication’s intended purpose and use. The publications planning form helps to guide that discussion.
College Policy on Sustainability in Print Production
Being sustainable means carefully planning projects to minimize the environmental impact of print and production. It also means determining whether a printed product is indeed the best method for delivering the intended message.
Materials printed on behalf of Knox College will be printed using sustainable practices and papers.*
Sustainable practices include:
- Using recycled or sustainably sourced papers, preferably Forest Stewardship Council (FSC) certified
- Using soy inks for materials printed by a commercial printer
- Proper sizing of printed products to minimize trim waste
- Proper determining of print run size
- Avoiding special dies, foil stamping, laminates, and embossing that increase energy use and/or reduce the recyclability of waste.
For on-campus printing, sustainable practices also include:
- Using recycled papers that include at least 25% post-consumer waste
- Avoiding large swaths of heavy ink or toner coverage
- Using the Xerox laser printers, rather than ink-jet printers when possible
*The Office of Communications maintains relationships with FSC certified commercial printers, and printers who are familiar with sustainable practices.